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Seen first - Remembered longest

Always Wear Red’s EDITIONS are unique, highly anticipated Limited Edition designs.

We make just a few each time. Each one containing embroidered initials of your choice.


AWR EDITIONS can take up to 6 months to create.

And in our world, patience is rewarded.

Each piece has a 'Launch Price’ and a lower 'Prelaunch Price’. This allows us to make sense of creating unique pieces in such small batches.

And it means a select few customers can be involved in the creation of their personalised AWR EDITIONS piece at a much more intimate level.

AWR EDITIONS are for those that value story, the truly unique and personal.

Launching late in 2019.

Made in britain