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Seen first - Remembered longest

CANDY Extra Looooooong Scarves

Welcome to AWR. We believe that confidence can be created and that for the confident, anything is possible. 

Red, from tiny detail to bold, sweeping expanses appears in everything. Red is the colour of confidence. It will transform you. Celebrate You - you're amazing!

We believe in inclusivity, sustainability, ethical and patient production, buying less and buying better.  We are 100% British, too.

TREAD by AWR

PURE is our Signature Collection. Red or black scarves, hats and sweaters knitted in Scotland from the world's best 100% pure materials.

Our CANDY Collection collides our signature blood red with four other standout colours. Classy, clashy scarves, overlong socks and 100% cashmere sweaters.

IN BLOOM is blood red cherry blossom embellishing beautifully pure 100% organic cotton t-shirts and Merino wool sweaters.

IMPROVE YOUR SOCKS LIFE this Christmas

Made in britain